Amir Samari
Head of Account Management

Case Study: Philips
Increasing brand awareness during Cyber Week

In search of a reliable Amazon partner, Philips came to FACTOR-A/DEPT® to support the growth of their Domestic Appliances business in the NAM markets and entrusted us to grow their brand awareness and loyalty during Cyber Week on Amazon.
strength training equipment on Amazon
Sebastian Gilles
Sebastian Gilles
Head of Consulting & Innovation

Data report 2021-2022: Strength Training Equipment

Amazon doesn’t share its marketplace data, keeping brands in the dark about their own performance. If you don’t know how big your market is, how can you determine your own market share and, more importantly, the sales you’re missing out on?
Nesma Abdel-Hamid
Team Lead Sponsored Advertising

Case Study: Medela 360° growth strategy on Amazon

In 2021, FACTOR-A/DEPT® paired up with breastfeeding and baby products brand, Medela to help them generate additional e-commerce growth. Thanks to our a complete Strategic 360° analysis for Medela EU5 to identify their growth potential, the number of required investments, and the necessary actions, Medela saw a significant increase in conversions and advertising sales.
Sebastian Gilles
Sebastian Gilles
Head of Consulting & Innovation

Data report 2021-2022: Small Kitchen Appliances

Amazon doesn’t share its marketplace data, keeping brands in the dark about their own performance. If you don’t know how big your market is, how can you determine your own market share and, more importantly, the sales you’re missing out on?
Frigidaire cover
Maxime Delatte
Strategy Consultant

Case Study: Frigidaire Full-Funnel Amazon Ads Approach

FACTOR-A/DEPT® built a full-funnel advertising strategy to help Frigidaire take the US Room & Air category by storm and ultimately achieve the primary goal of inventory sell-through.
Sebastian Gilles
Sebastian Gilles
Head of Consulting & Innovation

Data report 2021-2022: Baby Activity & Entertainment

Amazon doesn’t share its marketplace data, keeping brands in the dark about their own performance. If you don’t know how big your market is, how can you determine your own market share and, more importantly, the sales you’re missing out on?
Katharina Lurz
Head of Editorial

Case Study: JBL

We optimized content across JBL's large product portfolio and established a universal brand image that amplified the JBL brand across 8 marketplaces on Amazon
Sebastian Gilles
Sebastian Gilles
Head of Consulting & Innovation

Data report 2021: Suitcases & Travel Bags

Amazon doesn’t share its marketplace data, keeping brands in the dark about their own performance. If you don’t know how big your market is, how can you determine your own market share and, more importantly, the sales you’re missing out on?
Barilla Pesto on AMazon
Luis Frahm
Senior Account Manager

Case Study: Barilla Pesto Week

One week of focusing Barilla advertising efforts on Pesto ASINs drove impressions, sales, clicks and more of the brand's Amazon portfolio
Sebastian Gilles
Sebastian Gilles
Head of Consulting & Innovation

Data report 2021: Digital Cameras

Your Amazon business is growing, but what if the market is growing faster, creating lots of untapped potential that you don’t even know exists. What if this knowledge can help you double your YoY growth on Amazon?
Sebastian Gilles
Sebastian Gilles
Head of Consulting & Innovation

Unlocking the Mystery of Fitness Tech
on Amazon

Amazon doesn’t share its marketplace data, keeping brands in the dark about their own performance. If you don’t know how big your market is, how can you determine your own market share and, more importantly, the sales you’re missing out on?
Sebastian Gilles
Sebastian Gilles
Head of Consulting & Innovation

Electrolux case study: The ultimate knowledge acquisition for Amazon

Discover the personalized academy built by FACTOR-A/DEPT® in collaboration with Electrolux to educate their employees on all things Amazon.
Sebastian Gilles
Sebastian Gilles
Head of Consulting & Innovation

Data report 2021: Drills category

Your business is growing on Amazon, but what if the market is growing faster, creating lots of untapped potential that you don’t even know exists. What if this knowledge can help you double your YoY growth on Amazon? Shed light on the data black box with this data report on the drills category.
Alice Gossrau
Head of Key Account

Case study: YAMAHA

Get the details on how FACTOR-A/DEPT® helped Yamaha achieve +345% YoY growth on Amazon with content optimization and advertising.
Alexander Ortner
Principal Amazon Retail

Vendor vs. Seller model on Amazon

Read about the advantages and disadvantages of using the different business models on Amazon and gain the understanding to determine whether the Vendor, Seller or the Hybrid Model on Amazon is best for your business.
Nils Zündorf
Managing Director

Canute and the Amazons

Read about the advantages and disadvantages of using Amazon as a business platform and how Amazon has grown and developed in recent years to become a marketplace like no other.
Nils Zündorf
Managing Director

Sponsored Ads on Amazon

Learn about how we analyze your target brand image and align your campaigns with your unique business goals and then design Spondored Ads (SA) campaigns to increase the traffic to your brand and product detail pages, increasing your overall sales.
Kimberly Maggard
Team Lead Programmatic Advertising

Demand Side Platform (DSP) on Amazon

This Whitepaper explains how the Amazon Demand Side Platform (DSP) provides maximum reach capability as well as access to the wealth of information on customer interests and buying behavior.