How to understand your Amazon Vendor Manager
A successful collaboration with Amazon requires a good relationship with your vendor manager. It’s important to understand who this person is, what are this person’s goals and what challenges they face.
Who is the Vendor Manager?A vendor manager is an internal employee of Amazon who acts as a substitute for Amazon. He or she is the main contact person for vendors. Vendor managers are busy people who have to cope with several tasks at the same time. Their responsibility includes, among other things:
- Gains and losses
- Supplier negotiations
- Customer satisfaction
Goals and Challenges of a Vendor ManagerIn order to better understand your vendor manager, you should know what their goals are and what challenges they face. Their two main goals are:
- Achieve sales within the category.
- Increase profitability.