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Amazon DSP link out|Link out CTR for a brand in the category Sports

Link Out: Amazon 1st Party Inventory for Display Campaigns

Amazon is quickly becoming the number one advertising platform. Outpacing Google, a study showed 40% of advertisers say they used Amazon’s Advertising Platforms in 2018. Coupled with Amazon’s amazing collection of data, the trend shows that Amazon’s marketing dominance is soon inevitable. However, this development is so far tied mainly to the use of Sponsored […]